eBook PDF / e-Pub Heads in Beds: Hospitality and Tourism Marketing

Heads in Beds: Hospitality and Tourism Marketing (Rating: 3.78 - 4687 votes)

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Title:Heads in Beds: Hospitality and Tourism Marketing
Format Type:Ebook
Author:Ivo Raza
Publisher:Pearson
ISBN:0131101005
ISBN 13:
Number of Pages:272
Category:Non fiction, Memoir, Audiobook

Heads in Beds: Hospitality and Tourism Marketing by Ivo Raza

PDF, EPUB, MOBI, TXT, DOC Heads in Beds: Hospitality and Tourism Marketing b This practical book provides guidelines and tips about travel and tourism marketing that can be put to immediate use i Heads in Beds i gives insight into achieving best results by demystifing many misconceptions about marketing b b Focusing on the practical side of managing hospitality and tourism marketing this text includes several topics not covered i anywhere else i marketing to travel agents COOP marketing with wholesalers and loyalty marketing It provides readers with solid advice and strong direction b b i Heads In Beds i is a book written for practitioners by a practitioner So whether you are just starting a new job a general manager sales and marketing director or a seasoned veteran looking for methods to increase your yield the material in this book will help you manage the marketing function and generate better results Other relevant job titles include VPs and Directors of promotions sales destinations and tourism as well as hotel operators or innkeepers